After a seven year stint as a New York City Councilman, Anthony Weiner was elected to the House of Representatives from New York’s 9th congressional district on seven consecutive occasions. Though he never received less than 59% of the vote, the man’s insistence on texting pictures of his crotch led to his resignation in June of 2011.

Anthony Weiner

Anthony Weiner sending inappropriate messages

Weiner’s brief hiatus from politics ended when he sought the office of New York City’s mayor following the extended tenure of Michael Bloomberg. That run effectively ended with the admission that he continued to send inappropriate messages under the name Carlos Danger. At the press conference, Weiner said, “I said that other texts and photos were likely to come out and today they have… I want to again say that I am very sorry to anyone who was on the receiving end of these messages and the disruption this has caused.”

Strangely, missing from his apologies but not the press conference, was his wife, former Hillary Clinton aide, Huma Abedin.

But like the political phoenix he’s proven to be time and time again, Weiner is back. Appropriately, Business Insider has chosen to call his monthly political column by the one-word title that is both his surname and many people’s first choice of words to describe him: “Weiner.”

“We believe the unique combination of brashness and wonkiness that made Weiner one of last year’s most memorable candidates and one of the most high-profile advocates for health care reform during his time in Congress will make him a perfect fit for Business Insider,” says the announcement on the website.

With help from Jeff Bezos, Business Insider has become a growing force in business and technology reporting and adding the man who, when asked what was next having won less than 5% of the vote in the democratic primary for mayor, simply responded to the reporter with the middle finger, will certainly drum up readership if only for the novelty.

Really? Still using Twitter?

Says Weiner in the Business Insider announcement: “I look forward to a spirited conversation with the BI community.” These remarks came via Weiner’s nemesis…Twitter. Just give it up, man.