Google Glass may have a strong competitor on the horizon. Rumor has it Samsung Electronics Co., Ltd. (LON:BC94) (KRX:005930) will launch Galaxy Glass at the upcoming IFA show in Berlin. This purported device is rumored to work in conjunction with Samsung smartphones. It will also allow users to do things like listen to music and display phone call alerts.

samsung Galaxy Glass

Samsung could venture into the smart glass market

One unnamed official added, “The new smart glass to be introduced by Samsung Electronics Co., Ltd. (LON:BC94) (KRX:005930) is a new concept of wearable device that can lead to an exciting culture of communication. The smart glass will present our aim to lead the new market with proven capability. Wearable devices can’t generate profits immediately. Steady releases of devices are showing our firm commitment as a leader in new markets.”

Smart glass is a key trend in technology this year. Google Glass has garnered a lot of excitement and support which is great considering it’s reported to debut sometime later this year. Now other tech companies want to get in on this trend and it appears as if the South Korean tech giant is ready to pave the way. One executive summed up why the glass trend could be huge, “The reason is simple. The market potential for smart glass is huge. It will be used in trucks, cars and has a greater impact on related industries such as glass- and coatings-makers.”

The next big thing

Late last year, Samsung filed a patent for smart glass-based device. The patent filing described sports glasses similar to Google Glass. Other details described in the patent include displayed information from a synced smartphone.

Also in 2013, smartwatches were the most watched trend in technology. Once again, Samsung Electronics Co., Ltd. (LON:BC94) (KRX:005930) made headlines with the Galaxy Gear smartwatch at the IFA.