Qualcomm Inc. (QCOM), globally the largest chipset manufacturer for mobile handsets, has introduced a 64-bit microprocessor for mobile handsets called Snapdragon 410. The processor is integrated with 4G LTE (Long-Term Evolution) connectivity technology.
Based on the company’s 28nm technology, this chipset supports superior graphics with the Adreno 306 GPU, 1080p video playback and up to a 13 Megapixel camera. Snapdragon 410 is designed for phones priced at $150 or less, particularly targeting the upcoming nationwide LTE network deployment in China.
Nevertheless, the 64-bit chipset is not new in the industry. Apple Inc. (AAPL) has already introduced a iPhone with a 64-bit processor. Intel Corp. (INTC) is the market leader in 64-bit chipset designed for PCs and laptops. Nvidia Corp. (NVDA) is likely to offer 64-bit mobile chipsets in 2014.
Qualcomm will release the Qualcomm Reference Design (QRD) version of the Snapdragon 410 processor soon. As of now, more than 350 QRD-based products are available in the market with more than 40 original equipment manufacturers (OEM) in 18 countries.
Qualcomm has a highly diversified product portfolio. Several OEMs are adopting high-speed 3G and 4G technologies for connecting tablets, eReaders, machine-to-machine communication devices, and gaming devices. Qualcomm’s Snapdragon and Gobi platforms for global mobile connectivity support almost all varieties of mobile broadband equipment.
Recently, Qualcomm unveiled an innovative smartwatch called “Toq”. This smartwatch can simultaneously receive phone calls, send messages and play music.
Acquisition of Atheros Communications has transformed Qualcomm into an integrated chipset developer for the mobile computing market. Qualcomm can play as a single window to any wireless gadget maker (mobile phone/tablets) for an integrated Snapdragon chipset platform supporting Wi-Fi.
Besides mobile computing, Qualcomm can now diversify in the consumer electronics segment, particularly in the home networking market. Atheros manufactures Wi-Fi chips for televisions, video games, printers, and other home devices. Qualcomm currently has a Zacks Rank #2 (Buy).
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