Apple Inc. (NASDAQ:AAPL) has started taking pre-orders for the iPad mini with Retina display, but the order must be placed soon to get your hands on these new iPads, as shortages are expected this holiday season, says a report from Cantor Fitxgerald analyst Brian J. White.

Apple iPad Mini

iPad mini Retina launch a quiet affair

According to the report, Apple Inc. (NASDAQ:AAPL) is still seeing a shortage of the iPad mini Retina supply, as was predicted by the analysts earlier, which could be the potential reason for Apple keeping the pre-order of the iPad mini a quiet affair, unlike other announcements. However, it did announce the pre-order date and schedule before. In its special event, held on October 22nd, the iPhone maker stated that the iPad mini Retina would be available after the iPad Air, but no exact date or time was mentioned.

Apple will launch the iPad mini in a string of countries including China, Hong Kong, and Japan.

Final receipts show more delay

Analyst Brian J. White ordered the 32 GB Wi-Fi iPad mini with Retina Display, which will be delivered in 1-3 business days according to the message appearing on the screen. But the final receipt revealed that the device will be delivered somewhere in the November 20-22 range. The time may coincide with when Apple will launch the iPad mini units in its store. Historically, the trend has been that Apple launches its products on Friday, but according to various reports from the media, this time it might be November 21, which is a Thursday.

Mr. White mentioned that the online retail store of Apple Inc. (NASDAQ:AAPL) indicates that the shipping time for an iPad mini with Retina Display for 16GB Wi-Fi and 32GB Wi-Fi models is 1-3 days, whereas the time frame is 5-10 days for 64GB Wi-Fi, 128GB Wi-Fi and all Wi-Fi + Cellular models. But the final receipt received by the analysts once they ordered the product showed that the gadget will be delivered around November 21.

Analyst rating and key risks for Apple

Apple Inc. (NASDAQ:AAPL) has been given a Buy rating with a price target of $777. Risks that can lower the price target, according to analysts, are economic scenarios and consumer trends, Apple’s capacity to retain key employees, ability to include more products in the portfolio and increase the consumer adoption rate, ability to deal with various litigation from competitors and potential anti-trust issues, latest technology drifts in computers, smartphones, tablets, and digital music; competition and pricing structure in all the categories Apple Inc. (NASDAQ:AAPL) has its products, potential disruption from component supply, labor issues, and channel inventory.