T-Mobile USA, Inc. (TMUS) aims to attract consumers with its latest promotion this summer—the fourth largest telecommunications carrier in the United States is offering zero down payment deal for its entire line up of mobile devices.

T-Mobile

According to  T-Mobile USA, Inc. (TMUS), new and existing well-qualified consumers and business entities will be able to purchase a mobile device at affordable prices and without a hassle.

T-Mobile zero dollars down promotion

The zero dollars down ($0) promotion of T-Mobile USA, Inc. (TMUS) with monthly device payment includes different types of 4G LTE smartphones, feature phones, tablets, mobile hotspots.

T-Mobile USA, Inc. (TMUS) said the promotion will start on July 27, 2013. The company is also encouraging customers to take advantage of its upgrade program called Jump, which allows them to sign up to upgrade their handsets whenever they want to as much as twice a year, six months after signing up.

Commenting on the company promotion, John Legere, president and chief executive officer of T-Mobile USA, Inc. (TMUS) said, “The number of reasons not to switch to T-Mobile this summer is ZERO. This is a fantastic offer and we’re making it easier than ever for customers to get the latest amazing devices. Adding Zero Down in addition to JUMP!, and Simple Choice with no contract is all about making wireless work for consumers and shaking up this industry.”

No exact time dead line for promotion

A spokesperson for T-Mobile USA, Inc. (TMUS) said the promotion is time-limited this summer.. The company did not provide a specific date as to when the promotions will last. Generally, such offers from telecommunication carriers last for days of a few weeks.

If a customer is interested in upgrading its handset to a Samsung Galaxy S4, the 24-equal monthly payments for the device would be $25 for 0% APR with an approved credit. The iPhone 5 will is available for $27 per month and the Nokia Lumia 925 costs $20 a month.

Adding up the $27 monthly payment for 24 months for the iPhone 5, consumers will pay a total amount of $648; it is only one dollar cheaper than the $649 retail price of the 16GB version of iPhone 5. Take note, with this promotion, consumers will be paying the full non-subsidized price for the device, but they are not tied up with a two-year contract.

Meanwhile, it has been reported that T-Mobile USA, Inc. (TMUS) is in merger talks, but the name of the company is unclear. Last year, AT&T, Inc (NYSE:T) tried to pursue a deal with T-Mobile, but abandoned its plan because of regulatory pressures.