Tim Cook and iPhone 6
The iPhone 6 is the center of most Apple lovers’ imaginations right now, and now there’s a new rumor that the device will be unveiled at the company’s Worldwide Developers’ Conference this month. Keep in mind, however, that at first glance, this new rumor seems to contradict what Apple Inc. (NASDAQ:AAPL) CEO Tim Cook said in April at the company’s last earnings call: that they’re looking forward to introducing new hardware, software and services “this fall and throughout 2014.”
Now we could dissect what Cook said and try to determine exactly what he means. After all, it’s practically a given that iOS 7 will be unveiled at WWDC and that there are going to be major changes to that. He has also said recently that there will be no “new” products before the end of this year.
6 Reasons We Could See The iPhone 6 At WWDC
So perhaps a new iPhone 6 isn’t that far out of the question for this year since it’s not really a new product but rather an updated version of Apple’s flagship smartphone. Kristin Dian Mariano with International Business Times gives us six reasons Apple Inc. (NASDAQ:AAPL) may actually unveil the iPhone 6 this month at WWDC.
She points out that 1) trade-ins and 2) discounts on the iPhone 5 are already underway. Third, she said a number of analysts have said that we’ll see a June release for the iPhone 6 and / or the iPhone 5S. Keep in mind that most of these same analysts have moved their expected release date back to September, although this doesn’t necessarily mean that we won’t see what the iPhone 6 looks like this month.
Fourth, she said Apple Inc. (NASDAQ:AAPL) has already announced that it will begin a new product cycle, which isn’t unlike the timing of its previous products. Fifth, she agrees with most critics that Apple needs a new device to keep up with its main rival Samsung. And finally, she feels that investors might be pressuring the company to release the iPhone 6 soon because of the company’s falling stock price.