The Facebook Inc (NASDAQ:FB) like button is unquestionably the most used website widget on the internet. It is installed on 20% of the internet’s websites; according to w3techs.com, that is over 125,000,000 websites that have some form of Facebook integration. The Facebook like has turned from a way for webmasters to share content with their friends, to an absolute necessity for their visitors and for building a solid social profile.
In total, over 500,000,000 people use Facebook actively. To put this into perspective, this is roughly the poulation of the North American continent. These users all have a strong likelyhood of clicking on content that their friends like, and as a result, this has become a lucrative option for webmasters. It is estimated that by 2014, a quarter of all websites on the internet will feature some sort of Facebook integration.
This infographic (credit to Boostlikes.com) gives a solid gives a solid representation of data, and shows these fun facts and more, such as the psychology behind the Facebook Inc (NASDAQ:FB) like button, which status updates get the most attention, and how large businesses today are taking these practices into effect to increase their click-through rate and sales. We had no idea that a fifth of the internet has a Facebook like button plastered on it; incredible.