Apple Inc. (NASDAQ:AAPL) has finally released iTunes 11 to the masses after a month long delay. The application became available on Thursday morning to Mac and PC users. It’s a free upgrade from the last software, and it’s available for all iTunes users. For those who don’t have iTunes yet, they can download the new application directly from Apple’s website.
What makes this update better than the last? It’s all about the design. iTunes 11 takes a popular feature from iOS, large album covers that expand and display the songs, and reworks it specifically for this program. This application also has more integration with iCloud and an enhanced interface among other features.
If users want to utilize iTunes to it’s fullest potential on their computer or Mac, this new upgrade will be appreciated. If users just use iTunes for the occasional download, or they primarily access the program through their iPhone or iPad, this upgrade is really nothing.
Just late last summer, Apple Inc. (NASDAQ:AAPL) boasted that they had over 435 million iTunes accounts with one-click purchasing, a feature that allows people to purchase downloads faster with a credit card or other payment option. iTunes currently has about 26 million songs in their entire digital catalog, with a total of 2o billion songs downloaded since 2003.
Apple’s recent release of iTunes 11 should boost sales, especially with the upcoming holiday season.
When Apple Inc. (NASDAQ:AAPL) first released the iPod and iTunes a little more than a decade ago, the music industry changed in a big way. Although the initial digital music revolution has died down, people are still actively downloading songs on their computers and mobile devices. This current upgrade should prove to help reignite interest in not only music downloads, but also movie and app downloads as well. I’m hoping that by early next year, Apple Inc. (NASDAQ:AAPL) will release their 4th quarter results for iTunes downloads and sales.