Apple Inc. (NASDAQ:AAPL) has yet to introduce the upcoming iPhone 5, and unsurprisingly, one analyst predicts that the sixth generation smartphone is going to be a huge success.
Horace Dediu, from Asymco, predicts that the iPhone 5 will sell about 200 million handsets in twelve months, after it’s been released. And judging by the success of previous sales, the next iPhone will probably take about 85% of the market.
But how did he come up with the figures? He paid close attention to Apple marketing chief Phil Schiller’s quote during the Apple vs. Samsung trial, “Each new generation sold approximately equal to all previous generations combined.”
Dediu figured out that the iPhone 3G outsold the original iPhone four times and the 3GS outsold both previous models by a factor of 1.6. Then the iPhone 4 beat all the predecessors and now the iPhone 4s is still about halfway meeting that goal of surpassing sales of previous models.
It’s predicted that Apple Inc. (NASDAQ:AAPL) will introduce the iPhone 5 on September 12, and officially launch the product in stores on September 21. Everyone knows that Apple’s next generation smartphone is highly anticipated, but nobody knows what to expect from the upcoming model. If recent rumors are any indication of what to expect, the iPhone will feature a slightly longer design, slimmer body, and 4G LTE technology. As of yet, nothing has been officially confirmed via Apple, but it’s safe to say that the company has some big and exciting plans for their net phone.
Right now, since Samsung’s Galaxy S III has taken the lead as the top selling smartphone, you know Apple must feel the heat. Although both companies are duking out patent rights in a California court, it’s clear that the fight to be number one doesn’t stop there. Apple needs to continualy step up their game if they want to raise the bar.